Events & Exhibitions Marketing Services
Events and exhibitions offer a platform to showcase your brand in real-time. Attendees can directly connect with your brand, test your products, and make some purchases.
Why choose Event & Exhibition Marketing Agencies?
Businesses can create a lasting impact, boosting brand visibility and recall among the target group. Additionally, it offers opportunities to network with existing and proactive customers.
- 4 out of 5 visitors passing by the stand are your hot leads.
- 99% of the exhibition marketers say that they got organic & unique results from face-to-face marketing.
- An average exhibition runs for 8.3 hours which gives the brand plenty of time to connect with the audience.
Vigyapan Mart Event Promotion Services
Vigyapan Mart has served India’s top businesses by conducting rewarding event & exhibition promotions for the last 10+ years. MSMEs, start-ups, & big corporations, we have collaborated with all and helped them win customers & gain engagement.
What do we offer you?
- Target event promotional strategies.
- A core campaign to enhance engagement at the event.
- Professional engaging designs.
- Unique brand voice to your exhibition promotional outlets.
Benefits of Event Promotions
- Boost brand awareness among new audiences.
- Immediate feedback from the customers.
- Works as a great source of lead generation.
- Provides an opportunity for face-to-face communication.
- Provides a platform to launch a new product.
- Strengthens customer relationships
- Builds industry relationships.
- Get an opportunity to research competitions.
Vigyapan Mart’s step-by-step plan for event marketing
- Define your primary goals for events.
- Set your budget.
- Identify your target audience demographics.
- Finding the business or social events in the targeted locations.
- Create an outline plan for promotion & marketing.
- Promote the event with email & content marketing.
- Create resources for the event presentation.
- Set the success measurement metrics.
- Establish your plan for collecting feedback.
How Does Vigyapan Mart Work?
Work with Vigyapan Mart in only 6 simple steps.
- Connect with the Vigyapan Mart discovery team.
- Fix a consultation meeting and discuss vision, USP, and ideas.
- Finalize the deal and sign the contract with mutual agreement.
- Give your final review on designs and share approval.
- Our on-site team will set up your event or exhibition promotions.
How does Vigyapan Mart measure the success of Event Promotions?
We use the following metrics to measure the outcome of event promotions:
- Customer satisfaction.
- Lead Acquisition and Customer Conversion
- Social Media Mentions/Engagement
- Revenue and cost-to-revenue ratio
- Registration and check-ins.
Designing Effective Event Marketing Campaigns
- Understand your target audience.
- Choose the right platform for the marketing campaign.
- Email Marketing
- Social Media
- Paid Advertising
- Content Marketing
- Public Relations - Build a dedicated landing page/website for the event.
- Promote your event regularly.
- Coordinate with event co-marketing initiatives.
- Ask event attendees to share the message.
- Track results with KPIs.
Why choose Vigyapan Mart for Event Promotions Services?
For the last 10+ years, Vigyapan Mart has helped businesses market themselves and raise their brand value among their target audience. In only 10 years, we have become one of the top voices for marketing activities such as event promotions.
We empower your brand with all-in-one event promotion solutions to expand your business, boost engagement, and purchase.
- Affordable rates.
- Custom strategies for all.
- Expert guidance for targeted promotions.
- Professional team for designing.
- In-house legal team for permits & approvals.
FAQs for Events & Exhibition Advertising Services
1. How much will a stand cost in an exhibition?
The pricing depends on the event, location, lighting, decoration, etc. However, the minimal cost for participating in an exhibition starts from INR 20000.
2. What matters while choosing a standing location, layout, and design in an exhibition?
Whenever you book a spot in an exhibition, consider traffic your priority. While this means you should see more people from your stand, make sure that visitors can stop and look at your brand properly.
3. What is the key to successful exhibition promotion?
Do the following to make your exhibition successful:
- Promote it on your social media and website.
- Make your stand look professional, interesting, and engaged.
- Rotate your staff to keep them fresh & alert.
- Be attentive and welcoming.
- Mark new products as NEW.
- Address visitors by reading their name tags.
- Do follow-up.
- Once the exhibition is done, sit with your team and target for the next one.